How digital platforms are helping to increase aftermarket revenues
Aftermarket parts sales are a lucrative source of revenue for product manufacturers – especially in competitive markets where product margins are squeezed. In the automotive sector, for instance, aftersales can contribute up to 50% of an OEMs overall profits. The ability to capitalise on this demand can be critical to a company’s future success. But manufacturers do face a threat to these revenues in the form of non-OEM parts, which are easy to acquire on digital marketplaces.
Read more
.png?width=1600&height=900&name=default-featured-image%20(1).png)